Recent Articles
Digital Business
The rush to get online is on. There has never been more interest in setting up a digital business, or adding online courses or products. Our aim is to help start-ups and small companies get over the hurdles they face right now, and get them moving down the road to success.
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Making sure your Google Maps listing is up-to-date will help establish trust with your customers and make them more likely to return to you once the COVID-19 situation has stabilised. Updating your hours of business is important so that people can find you, and will know how to contact you right now.
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The online education and information business has been growing for many years, and now is a great time to spend your time learning online, or creating a course to teach those who want to learn your skills.
Full Article >Agile Marketing in the Digital World
Marketers need to react more quickly to trends, competitors, threats and opportunities. We are so used to managing ourselves on this yearly marketing plan cycle, so how do we find ways to become more responsive?
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Responsive Web Design
Many people think that to get a website to look good on a smartphone they have to spend thousands on a mobile site or an app. This is a common misunderstanding. Responsive Web Design will make the website display well, whatever device it is being viewed on.
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Promote Your Site and Start Selling Online
With an online identity, fast hosting, an eye-catching, professional-looking website storefront, rock-solid security, easy-to-use payment management, and the right promotions, your e-commerce business is ready to succeed in the competitive world of the Web.
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Test Your Website
You will only have one chance to make a first impression on each new visiting customer, and broken links, incorrect phone numbers, and grammatical or spelling errors diminish the professional polish you are striving for.
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Secure Your Website
Although online transactions are generally safer than in-store, this is not always the perception. In person-to-person transactions, security is based on physical cues. On the Internet, it is much more difficult for customers to assess the safety of your business.
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Hosting Your E-Commerce Website
Many businesses prefer the complete control of purchasing, setting up, and managing their own web server hardware and software. Smart companies leave it to their digital marketing agency to look after the whole thing for them.
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Build a User-Friendly Site
With a domain name in place, you’re ready to start building your e-commerce shop-front. But before you begin, take some time to plan.
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Establish Your Online Identity with the Right Domain Name
Your Web address (domain name) tells customers who you are and how to find you on the Internet. It is the core of your Internet identity, your online brand. Amazon.com is much catchier than booksonline.com.
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How to Create an E-Commerce Web Site
For every successful e-commerce businesses, there are dozens that fail by not addressing basic risks and pitfalls along the way. So to take full advantage of the e-commerce opportunity, make sure you base your Web business on a solid foundation that covers every element of e-commerce.
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How to Measure the ROI on Social Media
The boardroom is usually full with financial people who need something to measure. So if you want to get your budget approved, from your board or your client, you have to justify it in terms they will understand.
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